Blog

Planning your core feature set

The first step when building an app is to plan your core feature set. The guys at Fueled, https://fueled.com/ a design agency in New York call the feature set your project’s bible, and it’s a great way of looking at it. In…

Data Visualization Tools

We’ve worked on a number of data intensive projects over the years that required charts and graphics to visualize the data. Having a simple way to show data in visual charts and graphs is extremely powerful. We’ve all seen how viral the…

“Everything should be an app”

I had a great conversation yesterday with two fantastic innovators in the online video sector. The comment came up ‘Everything should be an app’! ‘Everything should be an app’, I thought, wait a minute… Let’s do some quick mental exercises: • ‘A…

Prototyping Data Models

In user experience/ user interface design, prototyping is the norm, we intuitively know it makes sense to draft the design first, then do the full scale, detailed version. At ProductFitter, before we code a user interface, we use wireframes to map out…

The art of software design

Apps are pieces of software designed to fulfil a particular purpose for a target audience. Often the purpose is really straightforward, for example give customers access to their account information, enable sales people to take orders from customers, present data to analysts…